Proven Projects.
Massive Store Growth.
Explore 10 comprehensive eCommerce case studies. See how we recovered abandoned carts, maximized ROAS on Performance Max, and built omnichannel funnels that generated millions in USD revenue.
Scaling Dynamic Product Ads
✕ The Challenge
The brand was running static image ads for a massive 2,000+ SKU catalog. Ad fatigue was high, and Customer Acquisition Cost (CAC) was creeping over $65.
✓ The Strategy
Integrated their Shopify feed with Meta for Advantage+ Shopping Campaigns (DPA). Used broad audience targeting to let the algorithm match specific SKUs to highly intent-driven buyers.
"Advantage+ and DPA completely automated our ad creation. We went from manually updating out-of-stock ads to a system that scales our bestsellers automatically."
Jessica D.
E-commerce Director
Campaign Performance
Exploding on TikTok Shop
✕ The Challenge
The brand had viral moments on TikTok organically, but users were dropping off when forced to leave the app to check out on their website.
✓ The Strategy
We fully integrated TikTok Shop to allow seamless in-app checkout. We then deployed Spark Ads using existing top-performing creator content to push traffic directly to the Shop tab.
"Removing the friction of a website checkout was the missing puzzle piece. Our conversion rates from social media literally quadrupled overnight."
Mia A.
Founder
Campaign Performance
Mastering Google Performance Max
✕ The Challenge
Standard Google Shopping campaigns were cannibalizing brand search. The client had high-quality lifestyle imagery but no way to properly utilize it within standard shopping feeds.
✓ The Strategy
Upgraded to Google Performance Max (PMax). Created robust "Asset Groups" pairing their lifestyle images and video tours directly with specific product catalogs, targeting "Home Renovation" audiences.
"Seeing our products pop up on YouTube, Display, and Search all from one campaign was incredible. The visual asset groups drove our best quarter ever."
Ryan B.
CEO
Campaign Performance
Recovering 75% Cart Abandonment
✕ The Challenge
Driving traffic wasn't the issue. The store was experiencing a massive 75% cart abandonment rate on high-ticket consumer electronics.
✓ The Strategy
Built an aggressive, multi-channel retention strategy. Implemented a 3-step Klaviyo email sequence paired with an SMS text reminder offering a time-sensitive 10% discount on abandoned carts.
"The SMS integration was a goldmine. People were ignoring the emails but immediately clicking the text link to finish their purchase."
Tyler G.
Head of Digital
Campaign Performance
Visual Discovery via Pinterest Ads
✕ The Challenge
Search intent was too highly contested. CPCs on Google for "custom engagement rings" were pushing $15-$20, wiping out margins.
✓ The Strategy
Moved to an upper-funnel visual discovery strategy using Pinterest Shopping Ads. Targeted users actively building "Wedding Board" pins with highly aesthetic catalog uploads.
"Pinterest brought us a completely different type of buyer—one who was early in their planning stage but highly motivated. The ROI is fantastic."
Amanda M.
Jewelry Designer
Campaign Performance
Skyrocketing Customer LTV
✕ The Challenge
Customer Acquisition Cost was acceptable, but churn was massive after the first box. LTV (Lifetime Value) wasn't supporting the ad spend.
✓ The Strategy
Built a 6-week post-purchase email and SMS retention funnel. Offered tiered rewards and easy "skip a month" options rather than outright cancellations to retain users.
"Fixing our leaky bucket changed the entire math of our business. Our subscribers are staying on an average of 4 months longer now."
Chris B.
Co-Founder
Campaign Performance
YouTube Video Action Campaigns
✕ The Challenge
It was impossible to demonstrate the quality and unique mechanics of their home-gym equipment using static imagery. Conversion rates were stalling.
✓ The Strategy
Launched YouTube Video Action Campaigns targeting users actively searching for "home workout routines". Added product feeds directly beneath the video ad to allow instant checkout.
"Allowing users to click and buy right from a YouTube video showcasing the product in action bypassed our entire educational hurdle."
Eric P.
Brand Manager
Campaign Performance
VIP Loyalty & Replenishment
✕ The Challenge
High volume of one-off purchases for dog treats and supplements. Without repeat buyers, scaling ad spend on Meta was becoming unprofitable.
✓ The Strategy
Integrated Smile.io for a points-based VIP program. Set up predictive Klaviyo replenishment flows triggered exactly 30 days after a consumable purchase to drive automatic re-orders.
"Our repeat customer rate exploded. The automated emails basically act as a silent sales team generating recurring revenue."
Laura T.
Owner, Pet Store
Campaign Performance
Amazon PPC Domination
✕ The Challenge
Lost in the noise of Amazon's massive supplement market. Their organic listings were buried, and automatic PPC campaigns were wasting spend on irrelevant search terms.
✓ The Strategy
Built a full Amazon Brand Store. Transitioned from Auto to Manual exact match campaigns, utilizing Sponsored Brands Video to stand out in the search feed.
"The video ads on Amazon completely separated us from the generic white-label brands. Our Best Seller Rank skyrocketed."
Mike P.
Brand Manager
Campaign Performance
Omnichannel Sequential Retargeting
✕ The Challenge
Selling a $4,000 product online means a very long consideration phase (14-30 days). Single-touch ad campaigns were failing to close the deal.
✓ The Strategy
Created a 30-day sequential retargeting loop. Day 1-7: Lifestyle video on Meta. Day 8-14: Trust-building unboxing on YouTube. Day 15-30: Direct offer/financing ad on Google Display.
"Following our customers across the web with a targeted story rather than spamming the same image closed a massive gap in our sales funnel."
Victor K.
CEO
Campaign Performance
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